Things Big Companies Look for When Buying a Startup
When you want to sell my business Blossom Valley the first thing you need to do is identify your target buyers. You want to understand what the right buyer will be looking for in order to get your business ready for them. If yours is a startup and you want to sell it to a big company, it pays to learn of the key things that companies look for. At So-Cal Business Brokers we have sold many businesses and this helps us to know what your ideal buyer is and what they will be looking for. With experience selling to big companies, here are the key things we have found they look for in a startup.
Your talent
At times buyers just want you for your talent. For example, in order to compete with Amazon’s market domination, Walmart acquired Jet.com not for its technology but for its leadership. If your business has a special skill that cannot be found anywhere else then this is what you need to focus on when you want to sell my business Blossom Valley. Our business brokers can help you pinpoint the strengths of your business and help you know what you need to focus on in order to sell fast.
Your platform
Did you know that Microsoft bought LinkedIn for a whopping $26 billion? Before then LinkedIn remodeled from a strictly business social network to one with advanced, open content platform when it bought Pulse. If your business has a unique platform then it might be hotcake to some companies.
Your technology
It is not uncommon for buyers to purchase a business simply for its technology. This is evident in the move by PetSmart in 2017 when they acquired Chewy.com for $3.35 billion. This was done just to access the vast ecommerce network of Chewy. Dell Computer, in 2016, made a similar move when they bought EMC so as to take advantage of the technology products and services offered by EMC. After that Dell saw a surge in the demand of their servers.
There are many more things that big companies look for when deciding if a startup is worth purchasing. Our job at So-Cal Business Brokers is to help you know exactly what your target buyers are looking for so that we make your business as attractive to them as possible. Give us a call today for a free, no-obligation consultation with our business brokers in San Diego.