How is a Business Taken to Market?
When you say I want to sell my business Fountain Valley, the first thought that comes to mind is taking it to the market. Considering the sale has to be kept confidential, you need a team that can keep everything a secret and still market your business extensively. This is where So-Cal Business Brokers comes in. We have sold all manner of businesses in Orange County. We know what it takes to close fast and at maximum profit. Here are some of the ways we differentiate ourselves from other business brokerage firms.
Information collection
The first step is obviously to collect as much information about your business as we can. This involves performing a business valuation. A valuation helps us set an accurate asking price and also enables us to identify any fixable flaw that your business might have. The information we collect further helps us identify the best marketing strategy in order to pair you with the best buyer.
When you say I want to sell my business Fountain Valley, you need to understand that the marketing of every business is different. How we market your business will mainly depend on the type of business and the industry it falls in. The type of sale you are considering will also matter. Our marketing services fall under two categories: mass and target marketing.
Mass marketing
This is the option most business owners go with when they contact So-Cal Business Brokers. It includes the following activities:
- Internet advertising. This is done through our company website and listing sites.
- Sharing on social media
- Blogs and newsletter communication to our extensive buyer database
- Direct mailing to our community
- Email marketing
- Telemarketing
Target marketing
Target marketing is where we differentiate ourselves from the other brokers. So-Cal Business Brokers doesn’t just list your business and wait for a buyer to come to you. We are actively marketing your business. Our business brokers in Orange County work tirelessly to identify great buyers whose strategy and vision align with yours. We don’t just work with buyers already in our database but we also target established companies that may be interested in acquiring your business.
Do you want to sell my business Fountain Valley? Reach out to us today. We will tailor the business marketing activities to your business and be your guide until closing. Contact us for more information on our services.